CEDAW/C/PHI/5-6 can be achieved first through consciousness-raising. The awareness level of high sports officials regarding the special needs of women athletes is still quite low. Article 14 Rural Women Problems faced by rural women and their roles in their family’s economic survival, including their work in the non-monetized sectors of the economy; eliminating discrimination against rural women and equality to participate in development planning; access to health care and family planning, social security, education and extension services; participation in self-help groups and community activities; access to agricultural credit and other facilities and adequate living conditions. A. WOMEN’S SITUATION 502. In 2000, the population of the Philippines numbered 76.5 million. Almost 59 percent lived in urban areas, up from 37.5 percent in 1990 and 48.8 percent in 1995. The largest concentration of urban residents, some 10 million, is found in Metro Manila or the National Capital Region. Except in the Cebu province and Metro Manila, men outnumber women. 503. Discussions related to Article 11 suggest that, regardless of location, only 51.7 percent of female members of the potential labor force were working or seeking work (Annex Table B11.4). However, the nature of women’s work in rural areas allows women to weave their farm and other economic work with their home responsibilities, resulting in higher employment rate among rural women than women in the cities. These rural jobs, however, are usually seasonal and do not take the whole day, and working hours vary from day to day. As Annex Table B11.6 shows, women and men in urban centers work longer hours per week, on the average, than their peers in the countryside. 504. Until the mid-1980s, agriculture was absorbing half of the labor force, but its relative size had been shrinking in succeeding decades. By 2000, only 37 percent of employed workers were in agriculture, most of these men: 72 percent of all workers in agriculture, hunting and forestry; and 94 percent in fishing (NSO 2002). Of the 11.5 million rural women of working age, 4.9 million were employed and 0.6 million unemployed. The declining livelihood opportunities, particularly for young women, pushed many of them to migrate not only to Metro Manila and other urban centers but also overseas. 505. In October 2001, about 43 percent of female workers in rural areas were laborers or unskilled workers; 15 percent were farmers, forester workers and fishers; and 6 percent were professionals, usually teachers. About 32 percent were self-employed workers while 28 percent were unpaid family workers. Some 9 percent worked for the government as teachers and clerks (BLES 2003c). 506. The economic activities in rural areas do not bring in as much cash income as urban businesses or jobs. In 2000, median rural family income (PhP59,820) was less than half of the median urban family income of PhP136,338 (NSO 2002). Income poverty incidence has always been 136